{"id":23748,"title":"PPC Specialist (Google Ads)","company":"B2Tech","location":"Limassol","description":"We are looking for a dynamic and results-driven PPC Specialist with strong expertise in Google Ads campaign management and performance analysis.\n\nYOUR IMPACT:\n\n\r\n\r\nPlan, execute, and optimize Google Ads campaigns to achieve user acquisition and performance targets.\r\nManage search, display, video, performance max, and remarketing campaigns to ensure efficiency and maximum ROI.\r\nCollaborate with creative teams to develop high-performing ad creatives and landing page recommendations that drive conversions.\r\nMonitor key performance metrics (Conversions, CPA, ROAS, CTR) and continuously optimize campaigns based on data insights.\r\nStay up to date with Google Ads updates, industry trends, and best practices to maintain competitive campaign performance.\n\n\r\n\r\nGoogle Ads Campaign Management\n\n\r\n\r\nPlan, launch, and optimize campaigns across Google Ads platforms.\r\nConduct keyword research, competitor analysis, and audience targeting strategies.\r\nManage bidding strategies and campaign budgets effectively to maximize ROI and achieve KPIs.\r\nPerform A/B testing on ad copy, landing pages, and campaign structures to improve performance.\r\nAnalyze campaign data and provide actionable insights for continuous optimization.\r\nImplement remarketing strategies to improve conversion rates and user acquisition.\r\nEnsure campaigns follow Google Ads policies and best practices.\n\n\r\n\r\nPerformance Reporting & Analysis\n\n\r\n\r\nPrepare weekly, monthly, and quarterly performance reports.\r\nAnalyze campaign data to identify trends, opportunities, and optimization areas.\r\nTrack and evaluate key performance metrics to improve campaign effectiveness through data-driven decision-making.\r\nUse analytics tools to measure user behavior and campaign impact.\n\n\r\n\r\nBudget Management\n\n\r\n\r\nManage campaign budgets efficiently while achieving performance objectives.\r\nContinuously assess cost efficiency and optimize campaigns for maximum ROI.\r\nMonitor spend pacing and budget allocation across campaigns.\r\nProven experience ma","salary":null,"skills":[],"url":"https://www.cypruswork.com/job/106962/ppc-specialist-google-ads/","source":"cypruswork","sources":[{"url":"https://www.cypruswork.com/job/106962/ppc-specialist-google-ads/","source":"cypruswork"}],"qualifications":[],"scaleGrade":null,"employmentType":"Full Time","industry":"Marketing - Advertising","datePosted":"2026-06-25T13:14:33.000Z","deadline":"2026-08-24T16:14:33+03:00","createdAt":"2026-06-29T17:14:12.457Z","fingerprint":"c551a3844e10b8ba","status":"active","lastSeenAt":"2026-06-29T17:14:12.239Z"}