{"id":17089,"title":"Senior Performance Marketing Executive","company":"XM","location":"Limassol","description":"Senior Performance Marketing Executive\n\nThe Role: \nWe are seeking a talented and data-driven Senior Performance Marketing Executive to join our team in a rapidly growing, fast-paced, and agile environment. In this role, you will be responsible for planning, executing, and optimizing performance marketing campaigns to drive specific actions and achieve our business objectives. Your expertise in digital marketing, analytics and optimization techniques will play a critical role in achieving our marketing objectives and maximizing return on investment (ROI).\n \nThe main responsibilities of the position include:\nDevelop and execute performance marketing strategies to meet predefined goalsConduct thorough audience research and segmentation to identify target demographics, interests, and behaviours for effective campaign targetingPrepare comprehensive reports and performance summaries to communicate campaign outcomes, insights, and recommendations to stakeholdersOptimize campaign performance through continuous monitoring, data analysis, and strategic adjustments to maximize key performance indicators (KPIs)Manage advertising budgets and make data-driven decisions to allocate budget across campaigns based on performance analysis and ROIStay up to date with industry trends, emerging technologies, and best practices in performance marketing to continuously improve campaign strategies and techniquesConduct competitor analysis to understand the strengths, weaknesses, and strategies of our key competitorsCollaborate with internal and external stakeholders to ensure the successful execution of marketing campaigns \nMain requirements:\nBSc/MSc in Mathematics, Statistics, Marketing, or a related fieldAt least 4 years of experience in a similar positionIn-depth knowledge of digital advertising platforms and tools, such as Google Ads, META ads, X ads , Tik Tok ads, Google Analytics 4, Looker Studio and other relevant platformsExperience in programmatic ads will be a plusAdvanced Microso","salary":null,"skills":[],"url":"https://ergodotisi.com/en-CY/jobs/6973423","source":"ergodotisi","sources":[{"url":"https://ergodotisi.com/en-CY/jobs/6973423","source":"ergodotisi"}],"qualifications":[],"scaleGrade":null,"datePosted":"2026-05-07T07:04:29.000Z","deadline":"2026-06-05T10:04:29+03:00","createdAt":"2026-05-07T09:36:28.629Z","fingerprint":"a203f67afc56f389","status":"active","lastSeenAt":"2026-05-07T09:36:28.609Z"}